The Challenge

This Fortune 100 Financial Institution selected ConnectYourCare as its commuter program administrator to consolidate programs under one expert vendor — including the company’s HSA and FSA plans. The goal was simple: increase commuter benefits enrollment across multiple locations nationwide in order to help the company and employees in urban locations save money.

The Solution

After evaluating the organization’s employee population and working with its leadership team, ConnectYourCare customized a communications program for the Financial Institution targeting employees not yet utilizing the company’s commuter benefits. The communications produced highlighted the ease of use, tax savings, reloadable card, recurring order capability, and other features of the commuter account.

The Results

This well-executed strategy in partnership with the client resulted in a 45% order increase in just nine months. As a result, this Fortune 100 company is enjoying annual tax savings exceeding $2.5 million, and average savings per employee reached $1,100.