Chief Marketing Officer
Trisha Paine is the Chief Marketing Officer at ConnectYourCare—leading the overall go-to-market strategy and execution, and driving market positioning, market share and participant growth for the company’s product categories and consumer channels.
Trisha brings more than 16-years’ experience in product, industry, partner and inbound marketing, and communications. Prior to her role at ConnectYourCare, Trisha had a long career at SafeNet, Inc. a subsidiary of Gemalto. Trisha held roles of increasing responsibility in her tenure, most recently as the Vice President of Marketing for the Identity and Data Protection business. Under her leadership, she led the marketing team in developing highly successful marketing programs, and together they drove thought leadership via social media, public relations, and analyst relations communication channels. She has also held marketing roles at AK Tube LLC, and Black and Decker.
Trisha holds a BS in Business Administration from Salisbury University, and MBA and JD degrees from the University of Toledo.